Nico Soto | Creative Director | LA
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About
Nico Soto | Creative Director | LA
Work
About
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MassMutual - Super Bowl LIII


Mass Mutual
Friendly Bars

After another year dominated by negative headlines, and in a time of profound division in the United States, we wanted to show there were still people looking out for each other. So we searched for the inspiring stories of people helping others that had been overshadowed by political rancor, global conflict, and natural disasters, and traveled around the country to tell the stories of these unsung heroes.

Aired on Super Bowl LIII


All Toyota - Naughty List A Love Song Written by a Murderer Toyota - Lost Names Greenpeace - The Sacrifice Toyota - Running Late Entel - There are Good Signs Greenpeace - Save Water From Water Toyota - Arrivals Unacem - Life Signal Coca Cola - Friendly Bars Flora Tristan - Honest Proposal Utero.pe - Lavajato Album Coca Cola Toyota - Towing Burger King - The Royal Mask Action Earth - The Big Data Takedown Toyota - The Search MassMutual - Super Bowl LIII
Toyota - Naughty List A Love Song Written by a Murderer Toyota - Lost Names Greenpeace - The Sacrifice Toyota - Running Late Entel - There are Good Signs Greenpeace - Save Water From Water Toyota - Arrivals Unacem - Life Signal Coca Cola - Friendly Bars Flora Tristan - Honest Proposal Utero.pe - Lavajato Album Coca Cola Toyota - Towing Burger King - The Royal Mask Action Earth - The Big Data Takedown Toyota - The Search MassMutual - Super Bowl LIII