Toyota - Running Late
Some say that latinos are always late, it might be true, but cooking until the very last minute, looking for the perfect gift or picking up everyone on our way, take time.
A little Toyota homage to those who can run late this holidays. Don’t rush, it’s ok to run behind a little bit.
Directed by Max Malkin from Pretty Bird
Feutured in AdAge, Shots, Campaign, AdForum, Little Black Book, TheStable.
“How Toyota Used the Holidays to Set a Hispanic Sales Record”